BGV Operational Playbook – Increasing NRR Through Pricing Strategies

In our concluding segment of CJ Slyfield’s Operational Playbook series, we look at Values-Based Pricing Strategies as a vehicle to increase NRR.  CJ covers the foundations of pricing in the form of cost, competition and customer value, and reviews offensive and defensive pricing strategies.  Finally, he looks at usage based pricing vs. values based pricing and the tradeoffs inherent in each model.  Join us for the full video here.